FACE 4WARD - FACE WASH
MULTI-ACTION DAILY FACE WASH
Gentle but mighty – banishes the daily dirt and grime for a clearer complexion.
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Get rid of the daily build-up of grime that sits on your skin with our ultra-effective yet extra-gentle men's Multi-Action Daily Face Wash.
The gel formulation gently exfoliates and deeply cleanses to improve skin tone, blemishes and the appearance of pores. This perfect men's cleanser for all skin types, including sensitive skin, will leave your face feeling fresh and hydrated.
Why It Works...
• Our multi-action daily face wash is specifically designed to cleanse men’s skin, which is naturally thicker, oiler and more reactive than women’s.
• Formulated with natural ingredients such as Willow Bark Extract and Fruit AHA Complex to gently exfoliate, deep clean pores and target blemishes.
• Suitable for all skin types including sensitive skin.
Need help finding the best products for your skin? Try our simple skincare routine builder.
Do you find skincare terms confusing? Our skincare glossary offers easy definitions to the most frequently used terms.
Shakeup Promises
EASY RETURNS Money back guarantee
FREE SHIPPING On higher value orders
AWARD WINNING FORMULAS Suitable for all skin types
5★ CUSTOMER CARE We aim to respond within 24 hours
"Since using Shakeup’s face wash my skin has cleared up massively and after every use my skin is left feeling smooth and refreshed. I would definitely recommend this product to anyone wanting to up their skin care routine!"
Charley
HOW AND WHEN TO APPLY FACE WASH
Step 1 Before use, twist open the lid to remove the foil seal and wet the face with water.
Step 2 Apply a coin-size amount of face wash to clean fingertips then gently massage over damp skin using circular motions. Avoid the immediate eye area.
Step 3 Rinse thoroughly with lukewarm water or you can remove the excess with a damp wash cloth.
USAGE: Excess oil? Clogged pores? Irritation? Blemishes? Dead skin? A bar of soap just won’t cut through the dirt. Our daily face wash is designed to improve skin health with one simple step. Suitable for daily use, both Day and Night. Use this cleanser as step 1 of your skincare routine.
SHAKEUP TIP: Always moisturise after face wash, especially if you have oily skin.
KEY FEATURES OUR MEN'S DAILY FACE WASH
• Powerfully cleanses and revitalises, whilst hydrating your skin.
• Designed for men’s everyday use: preparing skin for shaving.
• Each 125ml Face Wash is packed with skin-replenishing ingredients to reveal fresh and smoother looking skin.
• 100% Vegan. Alcohol and Cruelty Free Formulations. Made in the UK.
Want to start using this product as soon as possible? Check out our
delivery options.
GET HEALTHIER SKIN IN 4 EASY STEPS
Our FACE 4WARD routine is designed to be easy to understand and simple to follow. Get the complete 4-step skincare set and save! All of the products are suitable for all skin types, and ideal for both day or night. There's no better time to step up your skincare game.
CLEANSE WITH Face Wash, it gently removes dirt and targets blemishes.
CLARIFY WITH Toner, it helps to reduce oil and shine.
RENEW WITH Serum, it refines skin by targeting fine lines, skin tone and blemishes.
HYDRATE WITH Moisturiser, it replenishes tired skin.
PLUS: Free luxury wash bag!
There's no better time than now to start looking after your skin.
GET THE GIFT SET AND SAVE
SKIN-LOVING INGREDIENTS
Willow Bark Extract: Aids cell regeneration to reveal a clearer complexion. A natural source of salicylates can help to clear pores, alleviate acne and even skin tone.
Fruit AHA Complex: Stimulates skin cell renewal. Gently exfoliates to penetrate dead skin cells, smooth skin and improve the appearance of dark spots.
Aquaxyl™: Boosts circulation of moisture throughout all skin layers. As a super hydrator, moisturising and healing benefits protect against damage to your skin barrier.
Fragrance Free: Protects the skins overall health. This acts as an additional assurance for all skin types, because it helps to reduce the likelihood of irritation, sensitivity and reactive flare-ups.
See the full ingredients list
Steven K.
Does it out perform other face washes? I don't believe so, and for the price I expect something special.
Ian P.
Face feels clean and fresh after use ..
Rob S.
Nice cleanser doesn't dry out the skin after use leaves skin feeling soft not dry
Ian J.
Feel so clean after using this
Stephen G.
Stunning packaging, quality product that really works.... my skin has never felt so good at the age 53
Jamie W.
This is a great product. It is refreshing to use and cleanses the skin so well. I use it everyday in the morning and then the Age Def-Eye cream aswell.
High recommend this.
Mark H.
I think this is a good face wash. It's multi-action, so is meant to exfoliate too, but hasn't got the nasty grit texture some face cleansers have.
Jodie
Over priced for a face wash
John A.
Basically the experience of using the product is a good. I don't use it everyday but when I do it cleans and freshens my face nicely.
Rob
I chose the medium shade after getting some advice but unfortunately I think I need the shade lighter.
John B.
Great face wash , gentle on skin , leaves you feeling clean & fresh . I have used numerous face washes over the years , this is my go to now, I have reordered online half dozen times & purchased in boots as well , good price & quality product.
I would highly recommend giving it go.
Toby
Yeah, lives up-to the hype. Really nice product and doesn’t dry your skin
James W.
Gives a nice lather to deeply cleanse the skin but doesn't leave the skin feeling all dried out. Reasonable price compared to other manufacturer's cleansing products. Bought this to claim the free moisturiser on a promotion so a bargain really!
John B.
Great face wash, clean skin with no drying effect . This is my favourite face wash having used dozens in the past . Highly recommend giving it a go #5 stars
Adrian H.
Foams well and leaves the skin feeling refreshed and clean.
Douglas F.
Excellent face wash. After I first tried the product I took up the subscription offer which means j automatically get the face wash and an even cheaper price
Abdul F.
Started using this product 2 weeks ago and have already seeing my face improving significantly.
Michelle K.
Lovely product
Sol E.
Bought this as a gift for my partner and he loves it! :)
Ruth E.
I purchased this product for my husband for Christmas. He loves it...says it's just what he was looking for.
I will be trying other products from this line in the future.
James S.
The face wash is the Best out there makes your face feel fresh and clean best face wash ever buy it if you can
Gemma C.
Purchased as a Xmas gift but heard great things and these products, and i wait to hear the good feedback i get for the buying a great present!
Caitlin M.
I’ve tried so many different products and brands to help with redness and eczema and this has sorted it right out! It’s smooth and gentle so doesn’t cause further breaks in the skin but soothes the irritation. Absolutely amazing!
Cyril C.
My skin feels clean and less blackheads . I can recommend this product
Jassim
This is by far best shakeup cosmetic product. The OG face wash. You can’t go wrong with this. It leaves your face clean and fresh. I use it twice daily with one day break in a week and I have been saying fantastic result. I just wish they ship their product to Qatar.
Craig
Another amazing product from a brilliant range
James W.
Pleasant to use, lathers up which is good as I don't like the non lather washes. Skin feels refreshed and clean.
MOHAMED m.
It's very good product and I love it ❤️
Martin
Love this stuff best face wash out their
Martin
Best face wash I have ever used
James W.
Like how the face wash creates a slight lather.
Nicola M.
Leaves the skin feeling really fresh. Great with sensitive skin.
Robert R.
Gentle but truly effective product.
Reece W.
I've experimented with various mens products for a long time until stumbling across this. Fresh scent, hydrates my skin and leaves it feeling smooth and clear. I've been using this for nearly 3months now and wouldn't use anything else.
Only way I'd improve is by creating a monthly subscription service.
Oliver C.
Love this face wash, has cleared up my skin so much, would highly recommend!
Artur B.
O found my fav face wash! It's great for my sensitive skin. It does exfoliate but in such a gentle way. I love it! It preps my skin for shaving which is brilliant and also protects my skin from daily pollutions.
In general I would highly recommend it if you're looking for a great quality face wash!
Christopher M.
Great face wash and easy to use! After having to use multiple products in the past to make my skin feel natural and refreshed this product does all those jobs on a single use, leaves me feeling refreshed and ready for the day, also works well with using the toner, highly recommend!
Richie M.
This product is one of the best on the Market. Such a vital product that is needed in everyone’s skin care routine.
Artur B.
I'm a skincare addict and when it comes to cleans my face and I really mean it, this one does the job! I'm using it daily cause it's gentle to my skin. It exfoliates, preps the skin for shaving and minimise appearance of pores which is INSANE!!! Can't wait to try more!
Daniel R.
I love this product! In fact I love all of them!! Best on the market!!
Daniel
Absolutely amazing product! After 4 weeks of using it my skin looks more clear!! It does wonders
Charley G.
I have been using the Shakeup Cosmetics face wash for a few weeks now and the difference has been insane. My skin has been left feeling smooth and fresh after every use and has helped clear up the more damaged area’s of my skin. This product has levelled up my skin care routine and definitely a product I would recommend everybody uses!
Artur B.
MY FACE LOVES IT! I've been using FACE 4WARD-CLEANER for two weeks now and I'm literally OBSESSED!! How amazing is it!!!! Using it only at night to delicately exfoliate my skin after the whole busy day. I've noticed that it improves skin tone and appearance of pores and this was my biggest issue while looking for the right skincare product. But hey! Now I found it Highly recommend!!! And I can't wait to use other products.
Jane D.
my son has been using this for just one week and the improvement in his skin is amazing ! he is 20 and his skin was always of poor quality
this face wash in conjunction with the cleanser has made an amazing improvement !
Rich W.
Really amazing face wash! Cleans easily but doesn't leave my face dry or tight. My breakouts are much less often now since I've started using it. Thank you!
SIMON B.
Makes my face feel amazing when used. Helps to remove all the sweat and dirt built up from exercising
James W.
Sometimes a nice lather sometimes not sorry I've gone back to L'Oréal Hydra Sensitive wash it's only £2.49 in Home Bargains
Jack G.
My to go face wash every time I have a shower , leaves my skin looking amazing.
Highly recommend
Jon E.
I’ve suffered from red flaky skin but never really knew how to care for it. Someone recommended ShakeUps new skin care range.
Can’t tell you the difference I look & feel. People comment saying I look well. Highly recommend
Neil M.
What great product, I have sensitive skin and found no reaction and it really delivered as a face wash!
rob r.
I love this face wash and i can instantly tell the difference after washing my face with this it is so smooth on my skin i get comments that i have great skin all the time so i will be getting more when this runs out
Zach L.
I’m using this face wash as a part of my daily routine! Left me looking fresh even if I don’t feel it in the morning I’m general just makes me look healthy and give my skin a fresh glow rather than a dry feeling! Would recommend 100%
Jonny
I have really sensitive skin and the face wash has been amazing for that. I use it morning and night. It leaves my face feeling really clean and not tight.
Dan H.
Loved this face wash. Easy to apply and wash off, great scent and leaves me feeling cleansed.
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